About
I'm Lori Hotchkin, a multidisciplinary graphic designer with over 20 years of professional creative experience.
In my career, I've cultivated a broad portfolio spanning print and digital marketing materials tailored for diverse national and international audiences. Living and working in Mexico for six years deepened my understanding of diverse cultures, expanded my global perspective, and honed my fluency in Spanish. Driven by a passion for continuous learning, I actively pursue new topics and embark on DIY projects to fuel my creativity and curiosity.
I pride myself on my forward-thinking approach, swiftly grasping the big picture to deliver creative solutions that meet client needs by developing compelling narratives and meaningful, user-centric solutions. Balancing creativity with technical precision, I thrive on solving design challenges and continually seek more efficient methods for implementation. Leading comprehensive campaigns from initial concept through execution, I collaborate across teams to ensure alignment and secure stakeholder buy-in. Central to my approach is crafting impactful first impressions and guiding the user journey with a unified visual identity.
Collaboratively, I foster supportive team environments where everyone can thrive and succeed. I have extensive experience overseeing the work of fellow designers and contractors, providing guidance and feedback to ensure high-quality, strategically aligned outcomes. Mentoring and coaching fellow designers is particularly rewarding for me, allowing me to merge my design passion and experience with nurturing talent. I am approachable and embrace constructive feedback with humility. Leveraging strong interpersonal skills, I collaborate effectively with diverse clients and cross-functional teams, striving to understand their needs and maintain a cohesive, seamless project workflow.
BONUS: "Graphic Fowl" is a playful nod to my last name, "Hotchkin," which often gets hilariously mistaken for "Hot Chicken." Mix that with my design career, and voilà – "Graphic Fowl" was hatched. I can't resist a good pun!

Kind Words
Full recommendations can be read on LinkedIn.